At SFCU, we believe in more than banking, we believe in community. Our mission has always been community focused and now, we’re bringing that spirit to life in a new with our new campaign:
✨ Celebrating Local: SFCU’s Branch & Community Spotlight! ✨
This campaign series is all about shining a light on the unique stories, people, and places that make each of our branches special. Together, we’re building something bigger, because when we support one another, we’re Growing good. Together.
What You Can Expect
We will be dedicating a full month to every branch in the SFCU family. Each branch’s featured month will include:
🗺️ Community Scavenger Hunt: Search for hidden “Flat Sprouts” designed by our staff around town. Follow us on social media for weekly clues!
🎨 Flat Sprout Wall: Grab a coloring sheet of our mascot, Sprout, and add your design to the branch’s display.
💬 Member & Community Spotlights: Hear stories from fellow members, community leaders, and local businesses.
❤️ Featured Donation: Learn about a local organization your branch is supporting and find out how you can get involved.
🎈 Open House Celebration: Join us for an in-branch event filled with fun, connection, and community spirit.
Why It Matters
Every branch has its own personality, stories, and ties to the community. Through Celebrating Local, we’ll highlight those unique qualities while also showing how each location plays a part in the bigger picture of SFCU.
Because when our members, communities, and branches thrive, we all thrive. That’s what Growing good. Together. is all about.
What’s Next
We’re kicking things off in November by celebrating our Oneida St. and Market St. branches in Oneonta. Stay tuned for scavenger hunt clues, spotlights, and open house details. It’s going to be a month full of connection and community pride.
In the following months, we will be announcing on social media which branch is being highlighted along with the schedule of events. We hope you will join us for the whole series of “SFCU’s Celebrating Local”!
👉 Follow us on Facebook and Instagram for clues, stories, and event updates each month.
